Category: Business | Marketing

Eat & Drink This: Episode 2, Half Acre Beer Company

I love beer.

One of the first local beers I ever had that was brewed in the Chicagoland area was Daisy Cutter by Half Acre Beer Company.

Half Acre was the first “craft brewery” I toured, which happened a number of years ago. The tour helped solidify my appreciation for small breweries and the work it takes to create artisanal products.

Since that tour, I’ve interacted with the people at Half Acre a fair amount. Not only do I enjoy their beer, but also I respect them as a small business.

I’m also fascinated by people’s stories. I was fortunate enough to sit down with Gabriel Magliaro, President and Owner of Half Acre Beer Company to discuss how he ended up founding and running one of Chicago’s favorite breweries. Continue reading

Advertisements

Do We Crave Foods or Memories?

bobtailI don’t crave ice cream. Let’s start there.

Last Saturday, the wifey and I thought we’d grab a quick glass of wine and some snacks at a newly opened bar by our house.

I was in the mood for a big red wine. Luckily, this intimate bar focuses on wine, charcuterie, cheese, and has a smattering of carefully selected craft beer and a couple signature cocktails.

Apparently, everyone else wanted to do the same thing, at the same bar, at the same time. It was going to be at least a 30-minute wait to get a seat at the bar or a table.

Instead of waiting, we decided to go to another bar that had no wait, where we could get some dinner. There was a good chance we would return to our original spot afterwards for a late-night glass of wine.

At the pub, I put down some mediocre fish and chips with a cab/shiraz blend. Not the greatest pairing, but damnit I wanted some red wine.

Like many places, this Chicago pub had no real personality and could have just as easily been in Pittsburg. It wasn’t bad, but I would honestly forget the place ever existed if I hadn’t written this blog post.

Continue reading

9 Questions with Jim Koch, brewer and founder of Samuel Adams

We’re so excited about our most recent interview with Jim Koch – founder of Boston Beer Company, brewer of Samuel Adams, and father of the American Craft Beer movement.

Quick history lesson – our country used to have many, many breweries that eventually faded away.

What else faded away? The types of beer they brewed.

What replaced them was a fairly homogenous, watered down beer, produced by large breweries.

Why do we call Jim Koch the father of the American Craft Beer movement? During the mid-1980’s, when imported beers were almost the only beer you could get outside of a macro-brew, Jim made and sold craft beer. Continue reading

Integrity, In Four Acts of Food & Wine (errr…make that Wine, Cocktails, Beers & Shots)

Twisted Spoke’s Chila-Killas

A night at a local bar entitled Malort Night 2: The Cheap Beer Festival. There is room in this man’s heart for a night like that. Honest & forthright.

A tasty dinner where the bartender goes above & beyond in fixing a mistake that we, the patrons, made. That’s service and integrity.

A large, gorgeously decorated, upper-end restaurant, with failed service, food that was overpriced and flavor combos that were meh. How does this happen?

A ridiculously tasty Bloody Mary. Beer & customers that are understood by its bartender. Food that is reasonably priced & executed with precision. Period.

What do these four experiences have in common? They all occurred over the last week at dining establishments and seemed to underscore what integrity is or is not. Continue reading

Dress for the Job You Want?

Dress for the job you want, not the job you have, is a popular saying. I recently pulled the trigger on having some awesome American Apparel shirts made with our logo on it. I did this not to sell online (although, now that I think of it, let me know if you think we should – our logo is pretty sweet), but to wear almost everyday of the week. I guess I did it because I want to run a successful snack company and am proud to endorse our products. Continue reading

5 Tips for the Ultimate Pie Pairing Party

The wifey & I love having people over to our place for dinner & drinks. We enjoy going out to the new restaurants around town or hitting up The Map Room for whatever new beer is on tap; however, having people over to your home is way more intimate and let’s you cook & drink whatever you want. It’s a selfish thing.

We pretty much have stuck to “dinner parties” (is that too antiquated for 2012?) and I will often make a signature cocktail &/or try to pair wines or beers with our food.

Last weekend we wanted to try something different. My wife is a HUGE fan of pie – apple, blueberry, whatever. I am a HUGE fan of craft beer – West Coast IPA’s, Barley wines, whatever.

We wondered if we could pair the two ideas together and throw a party around it? So, that’s what we did. We held our first Pie Pairing Party on September 29th. Each guest (or couple) was required to bring a pie and had to pair it with a beverage. Goofy but simple premise. Continue reading